WITH A STRONG FOCUS ON COPY TO MAKE YOUR PRODUCT INTUITIVE AND YOUR BRAND IMPACTFUL.

HENRIK HELLSTRÖM SPECIALIZES IN CRAFTING DIGITAL EXPERIENCES THAT UNITE UX AND UI DESIGN

Every pixel tells. Every word sells.

Logotype

PLM SOFTWARE LANDING PAGE DESIGN AND COPY

Landing page design showcasing products actually developed with the PLM software ⎯⎯ Göteborg 2023/24

DOLCE & GABBANA
Together with the teams from Kokokaka and F&B, I assisted with the overall design but also provided support in the form of grid system design, guidelines, graphic assets, and a manual for the development team in Italy ⎯⎯ Göteborg 2016

I come from a visual design background but also expanded my skills by learning coding. This led me through many years at various agencies before leading me to co-found my own production and web agencies.


My design philosophy is grounded in user empathy, with a strong commitment to inclusivity and accessibility. I emphasize research to address design challenges and justify design decisions.


What sets me apart is my dedication to integrating copy, microcopy, and UX writing as core elements of the design process. I believe these are crucial in shaping the overall product design and user experience.


Although my current focus is on design, my experience in coding helps me with insightful collaboration with developers.


Away from the screen, I’m a gym enthusiast, undeterred by my less cooperative genes. Besides lifting weights and geeking out in exercise and nutrition science, I enjoy reading, cooking, biking, and hiking.

ABOUT ME

COLLECTOR BANK

For over two years, I oversaw the design of iOS and Android applications, and later led a platform-wide redesign to unify and align designs across platforms, including a secure web interface and a comprehensive design system. I also supported marketing with assets such as ads and videos ⎯⎯ Göteborg 2018-2021

DESIGN PROPOSAL FOR USERSNAP

Landing page design and copy ⎯⎯ Göteborg 2024

Up to 1 month

1 000 SEK/h

1–3 months

850 SEK/h

3–6 months

725 SEK/h

+6 months

600 SEK/h

For projects requiring on-site presence, additional expenses will be discussed and agreed upon before the project begins. Projects can be billed via my Swedish entity or MALT, as desired. VAT will be added for projects within Sweden.


PRICING AND PROJECT OPTIONS

I am currently based in Sweden and primarily focus on remote projects. However, I offer exceptional flexibility for in-person engagements, ready to join your team anywhere in the EU for up to a month. I adapt to your specific requirements and preferences.

MINESTO
The design integrated key elements such as an animation illustrating Deep Green's principle and a dynamic day-night theme, reflecting the product's continuous underwater operation ⎯⎯ Göteborg 2017

REDESIGN PROPOSAL OF TOWER

Landing page design and copy ⎯⎯ Göteborg 2024

LOKALT BY VELOUR
Lokalt by Velour is a unique initiative based in Borås, Sweden, focusing on the ethical and sustainable on-demand production of jeans. In parternship with Velour I created the design and helped developing the brand to reflect its core values and vision ⎯⎯ Göteborg 2021

GONE CAMPING (SCR)
Design of the website for the TV show 'Gone Camping'. I was also involved in video production, including TV spots and other marketing materials. I also did the redesign of the sister site camping.se, designing a new logo and improving the booking functionality ⎯⎯ Göteborg 2016

PROPOSED DESIGN OVERHAUL FOR PRERENDER

Landing page design and copy ⎯⎯ Göteborg 2024

Key skills and expertise

UI and UX design

UX copy

Accessibility

Design reviews

Strategy and research

Web, mobile and app design

Motion and transition design

Brand identity and logotypes

Design systems

Video production and editing

Audio editing

Tools

Figma

Sketch

ChatGPT

Framer

Adobe Photoshop

Adobe Illustrator

After Effects

Jira/Confluence

Lottie

Wordpress

HTML/CSS

Selected Agencies, Clients and Brands I've Worked With

Kokokaka

F&B

AOKI

Valentin & Byhr

Change

Creuna

Ottoboni

Ellermore

Trigger

PS Communication

Momentum Worldwide

McCann

Dolce & Gabbana

Sisley

Carlsberg

Coca Cola

GORE-TEX®

Lambi

Björn Borg

Libero

Pepsi

GB Glace

Volvo Trucks

American Express

CEVT

Göteborgs Stad

Skanska

Stena Line

Intersport

IKEA

Chalmers Ventures

Craft Sportswear

Camping.se (SCR)

Microsoft

Volvofinans

Continental Tires

AWARDS